You are required to review an organisation case study including statistical information on business unit performance and current market conditions. You are to conduct a Portfolio analysis based on BCG matrix, GE-McKinsey matrix, and Synergy matrix. The case study to be shared among students in week 7.
Assessment Description
Part 1: Stakeholder Strategy Development
A. Generic Strategy Programs
Based on week four workshop discussions, analyse the generic strategy programs available for each stakeholder type in the context of stakeholder analysis conducted in assignment 1 for Facebook.
B. Recommended Strategy
Recommend a specific strategic program for each of the four identified stakeholders that are consistent with one of the generic programs identified in Part 1A.
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